For the seller
Convert more of your own sales conversations.
See where buyers lean in, where trust drops, and the exact behavior to repeat or change next time.
More signal. Less noise.
MoreSignal turns the conversations your team already has into a clear view of what customers want, which objections stall deals, where follow-up is missing, and what is changing right now.
The problem
Customer signals stay locked inside recordings and transcripts, lost in the noise instead of surfaced as insights your team can act on.
Incoming call results
What customers are bringing into calls
Recurring questions, objections, and competitors—grounded in the conversations behind them.
Manager brief
CR-V Hybrid availability is the question shoppers repeat most often. Monthly payment is the largest objection, appearing in 8 calls, while trade-in value concerns are growing. Riverside Honda is the competitor mentioned most often when shoppers compare inventory.
This brief ranks what customers actually said across 76 qualified calls. Every pattern links back to representative evidence.
Evidence window
Past 30 days
76 qualified calls
154 calls analyzed
Customer questions
27What customers need answered
Objections
17What is slowing decisions
Monthly payment is above the shopper's target.
8 calls“I like the CR-V, but I need the payment to stay below $550 a month.”
Daniel Brooks · Facebook · Michael Patten
Desired trim or color is not currently in stock.
5 calls“I only want the Sport-L in pearl white, so I can wait if another dealer has one coming.”
Priya Shah · TikTok · Marcus Chen
Trade-in value is lower than expected.
4 calls“The online estimate for my Accord was almost three thousand higher than that offer.”
Maria Santos · Google · Jordan Lee
Competitors
9Who customers compare you with
Riverside Honda
6 callsMentioned for CR-V Hybrid availability and a lower advertised lease payment.
Northside Toyota
3 callsCompared against the RAV4 Hybrid on fuel economy, warranty, and resale value.
Inside every scored call
Open any conversation to see the score, the evidence behind it, a clear summary, and coaching tied to the moments that changed the outcome.
Call details · scoring view
Mark uncovered the buyer's priorities, addressed a payment concern, and confidently guided the conversation to a scheduled showroom visit.
Evaluation criteria
Strength
Discovery and value building
The rep connected safety and reliability directly to the buyer's needs.
Improve next
Confirm every appointment detail
Confirm the buyer's contact method and set clear arrival expectations.
From insight to better selling
Use the intelligence inside every call to help one seller improve, give the whole team a better playbook, and fix the parts of your process that slow deals down.
For the seller
See where buyers lean in, where trust drops, and the exact behavior to repeat or change next time.
For the manager
Give your team precise feedback tied to the call moment—not broad advice based on a hunch.
For the business
Find signals across calls to improve discovery, objection handling, qualification, and follow-up.
How it works
Collect intelligence from every conversation, uncover real insights, and turn those insights into precise improvements your team can use.
Capture phone, video, and face-to-face sales conversations in one searchable place.
AI automatically finds patterns across conversations and cites the call moments behind them.
Convert the next opportunity, coach the team, and refine the process behind every sale.
Intelligence wherever sales happen
Bring phone, video, and face-to-face conversations into one intelligence layer. See what drives the outcome, coach the moment, and carry what works into the next sale.
In person
Face-to-face conversations captured where the sale happens
Showroom · lot · test drive
Coaching focus
Needs discovery · vehicle fit · payment objections · follow-up
Walkthrough · kitchen table
Coaching focus
Priority recap · option framing · budget alignment · next decision
Customer home · jobsite estimate
Coaching focus
Plain-language discovery · proof · options · objection handling
Phone and video
Incoming calls, demos, and remote sales conversations
Zoom · Teams · phone
Coaching focus
Discovery depth · value mapping · stakeholders · mutual next step
Dialer · contact center
Coaching focus
Opening · qualification · objection response · booked outcome
QBR · renewal call
Coaching focus
Outcome recap · risk handling · expansion · owned commitments
In-person call intelligence
Learn what converts in the showroom, at the kitchen table, or on a jobsite—then use the same evidence to improve the seller, the team, and the process.

Precision coaching
Turn intelligence from every call into specific coaching for each seller—then make improvement visible with shared examples, scorecards, leaderboards, and wins the whole team can learn from.
Call intelligence
What happened and why
Focused coaching
What to improve next
Team momentum
Progress everyone can see
Show each seller the exact call moment to repeat or improve next time.
Turn strong discovery, objection handling, and follow-up into examples everyone can use.
Use leaderboards, streaks, and improvement rankings to recognize growth—not only top scores.
See which coaching themes and process changes consistently lift conversion.
A useful demo, not a generic tour
We’ll use real call evidence to show how demand, objections, missed follow-up, and emerging patterns come into view.
Share the context
Team size, company, and the outcome you want to improve.
Choose a time
Continue to Calendly and pick the slot that works for you.
Before you connect your calls
It automatically surfaces what customers are requesting, why qualified callers are not booking, which campaigns bring high-intent conversations, what objections are increasing, which competitors are mentioned, and which callers need follow-up. Every insight points back to the relevant conversation evidence. You can ask a follow-up when you want to explore further, but you do not need to know what to ask first.
It connects sales outcomes to what actually happened in the conversation. Sellers see the behaviors that helped or hurt the opportunity, managers can coach repeated patterns with transcript evidence, and leaders can refine discovery, objection handling, qualification, and follow-up based on real calls rather than guesswork.
Our AI uses a two-pass scoring architecture. First, it detects the call outcome (meeting booked, voicemail, callback, etc.). Then it evaluates only the criteria relevant to that outcome against your custom rubric. Each criterion gets a score with specific transcript evidence showing exactly why. The result is a weighted 0–100 score with strengths, improvements, and key moments — delivered in under 60 seconds.
We support in-person conversations captured with a wearable AI pendant, plus Zoom Meetings, Zoom Phone, Fathom, and Microsoft Teams. Completed recordings and transcripts flow into the same coaching workspace. Enterprise plans also include Zapier and API access for custom workflows, and Google Meet is supported via transcript import.
A wearable AI pendant captures the face-to-face conversation while the seller stays focused on the customer. Completed conversations become searchable, can be scored against your rubrics, and can be reviewed with the same coaching tools as phone and video calls.
Yes. A B2B team can score phone discovery and video demos, while a field team can review dealership conversations, in-home design consultations, or home-service estimates captured with a wearable AI pendant. Each team uses its own rubric, so the coaching criteria match the sale rather than the recording source.
Yes. You create rubrics with as many criteria as you need, each with its own weight, max score, scoring guidance, and key indicators. You can also make criteria conditional — only applied when the call has a specific outcome. Scoring rules let you auto-assign different rubrics based on the phone number dialed or the rep’s email, so cold calls and support calls are evaluated differently.
After every scored call, AI extracts contacts (name, email, phone, title, role), companies, deal signals (budget, timeline, pain points, competitors), and follow-up tasks from the transcript. High-confidence extractions (85%+) are created in your CRM automatically. Borderline extractions are saved for your review with visual confidence bars and inline editing. Smart deduplication prevents duplicate records.
Yes. Every tenant’s data is fully isolated — no cross-organization access is possible. We use JWT authentication, HMAC-SHA256 webhook verification, and SHA-256 hashed API key storage. Payments are processed through Stripe (PCI compliant). Role-based access control ensures team members only see what they’re authorized to see.
Your 60-day trial includes full product access for up to 20 calls or 300 processed minutes. When it ends, choose Starter at $49/seat/mo, Professional at $99/seat/mo, or contact us for Enterprise. No credit card is required to start, and you won’t be charged during the trial. Your data is preserved when you subscribe.
No. Our built-in CRM, pipelines, and tasks cover the full sales workflow — contacts, companies, deals, stages, and follow-ups. You can also connect Salesforce or HubSpot if you already use one; the CRM features are optional.
Yes. Brain gives you a conversational way to go deeper across calls, contacts, deals, emails, and tasks. Explore your pipeline, prep for a conversation, find an open task, or summarize a deal. Its answers use the business data you have connected instead of generic AI responses.
Yes. The CRM features are optional. Many teams use our coaching and Brain layer on top of their existing CRM. Data from calls still flows into your CRM via our integrations.
Intelligence you can act on
Tell us one question about your customers, sales process, or missed opportunities. We’ll show you how your conversations can answer it.
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